EXPLORING CROSS-CULTURAL COMMUNICATION BETWEEN CHINESE PAKISTANI INDIVIDUALS: A RELEVANCE THEORY PERSPECTIVE

Abstract

Effective cross-cultural communication promotes understanding and collaboration in today’s globalized society. In order to better comprehend the cross-cultural communication dynamics between Chinese and Pakistani people, this study applies the Relevance Theory. The study explores the interpretation of implicit meanings and contextual inferences using a mixed-methods approach that combines qualitative findings from interviews with quantitative data from surveys and evaluates communication samples. Different communication styles are revealed by qualitative analysis: Pakistani people prefer direct communication, while Chinese people prefer implicit meanings and indirect communication. According to quantitative analysis, the two cultural groups differ in communicating and understanding implicit meanings. The results provide insights for improving intercultural comprehension, cooperation, and a deeper knowledge of cross-cultural communication processes.