LINKING TECHNOLOGICAL INNOVATIONS AND DIGITAL MARKETING TO BUSINESS INCUBATOR SUCCESS AT UNIVERSITIES: THE MEDIATING INFLUENCE OF ENTREPRENEURIAL POTENTIAL. Contemporary Journal of Social Science Review, [S. l.], v. 3, n. 2, p. 885–905, 2025. DOI: 10.63878/cjssr.v3i2.671. Disponível em: https://contemporaryjournal.com/index.php/14/article/view/671. Acesso em: 14 oct. 2025.